June 6, 2024 marks the 80th Anniversary of D-Day and to commemorate the day, Veteran-owned and operated brand, Born Primitive, is giving back.
Born Primitive is a lifestyle and high-performance apparel brand made for athletes of all sizes and skill levels.
Born Primitive Founder/CEO and former U.S. Navy Lt., Bear Handlon joined Jenny Hardman to chat about the launch of their D-Day Edition Savage 1 shoe.
100% of the D-Day Edition Savage 1 profits up to $50K will be donated to the Best Defense Foundation to help fund the return of 60 WWII Veterans to Normandy, France for the 80th Anniversary of D-Day where they will be celebrated and recognized for their heroism and sacrifice.
In addition to launching the D-Day Edition Savage 1, Born Primitive has made 500 exclusive Collector's Editions.
Here's what's inside:
- Package comes in a wood crate, hand crafted by transitioning Special Operations Veterans
- 1 pair of D-Day Edition Savage 1's
- Glass-corked bottle with Sand from Omaha Beach in Normandy, France.
- 80th Anniversary D-Day Commemorative Coin
- General Dwight D. Eisenhower Order of the Day
- All packaged in a custom printed ammo can with serial number.
More than half of the staff at Born Primitive are former military/first responders and/or spouses of military/first responders/veterans and Born Primitive's charitable donations to date = $1.6 million dollars!
To shop for the cause go to bornprimitive.com.
